The inverter and inverter battery brand Amaze has extended its endorsement contract with cricketer Virat Kohli for a further 3 years. Kohli has been associated with the company since it was founded in 2018 and is the face of Amaze. Under the agreement, Kohli will appear in all print and electronic media ads for the brand.
Kohli said, “I have a great connection with Amaze and I will continue to be with the brand. Amaze has grown tremendously in various regions of India and I am proud to say that they have kept their promise to provide high performance power backup products. "
Rajesh Kalra, Amaze Sales Director, said: “We are very excited to expand our collaboration with one of the greatest batsmen in the world, Virat Kohli. It has always brought deeper consumer loyalty to the brand and we hope to look for exemplary success together. "
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Vipul Sabharwal, Managing Director, said, “At Amaze, our commitment to delivering the best resonates with Virat's excellence on the cricket field. As we celebrate more than 3 years of working with the Captain of Indian Cricket Team, we are proud to continue our journey with them and hope to grow quickly. "